My Services
Marketing Services for SMEs
Three services. A clear progression. You stay in control.
How I Help
Services
I work with founders and leadership teams who have the resource to run their marketing, but need clarity on what to do and why. Everything I do follows the same simple logic: understand where you are, build a strategy you believe in, then implement it with confidence.
Not sure where to start? A conversation is usually enough to work that out.
Step One
Marketing Clarity Audit
Before any strategy, you need an honest picture of where you really are.
Most marketing problems aren't what they first appear. Before building a plan, I work with you to assess what's genuinely working, what isn't, and where the real gaps are. So every decision that follows is grounded in reality, not assumption.
The audit covers:
- Your current marketing activity and what it's actually achieving
- How your positioning and messaging lands with your audience
- Where your marketing is disconnected from your business goals
- The clearest opportunities to focus on
What you get: a clear, honest picture of where your marketing stands today, with a prioritised view of where to focus next.
Step TWO
Strategy & Planning
A plan you have built, believe in, and can actually deliver.
With a clear picture of where you are, we build the strategy together. This isn't a document I hand you. It's a plan we co-create, grounded in your business, your team's capacity, and your goals.
The strategy covers:
- Clear positioning and messaging
- Priority channels and activity
- A practical, phased roadmap
- Goals and how you'll measure progress
What you get: a focused, practical marketing strategy in plain language, built around your business and ready for your team to own and implement.
Step three
Advisory & Coaching
A sounding board as your team implements.
Some clients take the plan and run with it. Others find it useful to have an experienced perspective in their corner as they deliver it.
Advisory & Coaching gives you ongoing access to senior strategic thinking, without the cost of a full-time hire.
Support typically includes:
- Regular strategy review sessions
- Help navigating decisions as they arise
- Coaching your team to think and act more strategically
- Keeping momentum and priorities on track
What you get: confidence that your marketing is heading in the right direction, and a team building genuine capability over time.
Need specialist support to implement your strategy?
For over 25 years I've built a network of trusted freelancers and agencies across branding, web design, and content. Ask me and I'll point you in the right direction.
Not sure where to start? Most clients begin with a conversation.
Book a free 30-minute call and we'll work out together where your marketing needs the most attention.